January 2015 - Bridgestone launches its new VT-Tractor tyre to the press and dealers at our Italian proving ground and technical centre with a series of demonstrations.

TCE, the Bridgestone European Technical Centre, plays a leading role in materials research, tyre design, the manufacture of prototypes and all forms of indoor testing. It is here that the VT-TRACTOR was developed and so the best place to organise its launch event, allowing us to show press and dealers first hand all the technology and engineering that goes into the development of our tyres.

Launch event